Maybe you have a website that is announcements of a business, products or services, maybe it is an information site. It doesn’t matter, we can still make it a web site.
People make many different reasons why they want to build a website. They might be selling something, they might be selling company, product or services, they might just want to keep in touch with someone or bringage information or wanted to convince someone over therewith like amendments on another site. So how do we build it, how do we talk about it, what makes us think that it is a good idea and what is it built upon?
The main thing is: how do we know if it is a good idea?
This is something that is tricky in itself. Imagine you were planning to build a site of something, anything, but you need to keep the designer safe. There are a lot of elements that go into a typical website, the designer needs to have done a lot of research on the subject area, on the designer needs to have a good grasp on the niche that this site will be positioned in. Then there is the necessity of the underlying code and some other aspects that are not so obvious.
So when we decide to build a website we need to start from the bottom up. We should be thinking about the purpose of the site first. What is the real purpose of building a website? Is it for giving information? Is it for selling? Is it…)? Ask yourself questions like this and don’t forget to take the time to think it over. If you can’t answer these questions then it should be obvious that the answer to them is no.
For example, is the content on the site going to be updated regularly? If the answer is no, then what do you intend to do with it? Will you just keep it on a shelf that gets used once a week? What do you intend to do with the website and the information that is available there?
These are coherent thoughts but as we know, they are not pie in the sky. This is business strategy. This is what we do every day and the thought of it goes on and on.
We build websites because we want to promote ourselves. We build websites to tell people about our products or services. We build websites so that people can get a good impression of who we are. We build websites so that the world perceives us as an important player and our products and services as the best in the planet.
We build websites not just to let our products or services be exposed to the world, but also to let the world build up our reputation. In the world of Internet, reputation is everything. It can make the difference between making an impact and being known only to those who are looking for you. For example if you do Colorado Kitchen Remodeling, you will want your Colorado customers leaving you good reviews.
How can your reputation for being an important player in the planet be build up?
By being very popular in the Internet community.
We do this by creating a web of positive references all over the Internet. Our products and services are basically best sellers on the planet, so how can we get our names out there to everyone who might be interested in buying from us?
Return The favors
Look around at all the other top websites that are on the topic of your company. Check the backlinks for all the websites. This is going to tell you where your competitor websites are coming from, and where they are getting their traffic from. If your competitor sites have a lot of backlinks from well-known websites in your market, then you can probably go ahead and build your own.
What you can do to get on top of Google
If you take care to look around and really know what you are doing, you should have little trouble getting on top of Google. Just remember to do your homework before you start building your websites and getting your business out there.
A little effort will go a long way when it comes to getting on top of Google!
Go door to door
qualification is important when you get your business out onto the internet. qualification can get you through the door. But door to door?
There are a number of maps available that are specifically designed to help you in marketing your business to your local area. You can use business Ultimate,http://www.my impressBRAND.com/maptips.htmto get your map designed. Once you have your map customized, you can use M paste to paste the design into your existing HTML code.
Use Local Search
A majority of the population of the world speaks local language. When you mention where you are from, people will look at you as if you came from another country. You need to include the language in your keyword strategy.
If you are a designer and your clients are all in your same city, speak the same language. A local SEO consultant can help you in your language efforts.
How to Promote Your Website
Web Site Promotion untitled Pages Lets begin with the basics. On the internet, one of the most important things is that your website have as many viewers as possible. Number of visitors to your webpage is usually referred to as your “reach” rate”. When your webpage reach the top of search engines, called page rankings by some, it means that there are a certain number of people successfully arriving at your web page. Because of this, more people will visit your website, and hopefully purchase your product or service.
Number of visitors is really nothing to be thrilled about, but what you should be “optimizing” for is the amount of times your website comes up when someone does a search for a keyword related to your business. Every search engine uses a formula to determine how to rank a page for specific keywords. That formula is based on numerous elements found within your web page. One of the better known formulas is the Google Page Rank (PR). This page rank is a numerical value from 0 to 10 that Google assigns to a web page. Google figures that when one site links to another, it is creating a vote for the other site. The higher the PR, the more important a link from a site with a high PR is.
There are many gathers information on the internet on the actual steps to prepare, but using what is found on your own mind, you can prepare your website for search engines. This includes identifying what keyword terms you would like your website to come up for, and how many visitors a month you would like your website to have. If you are a business owner, you probably want your website to be found when people are searching for your exact services. If you run an ecommerce site, then you would want to show up when people are searching for your products. You want to appear higher in the search results than your competition. How can you do this?
First, start a blog on your website. If you do not have a blog you should consider getting one. In the meantime, modify your home page to the best that it can be. Is your main focus to sell a product or a service? If you are in a service business, then modify your home page to highlight service offerings. If you are selling a product, then modify your home page to reflect the different products available. For example, do you sell just hard hats? If so, your home page should highlight various types of hard hats. Modify your “About Us” page to reflect your main service offerings. Use your blog on your home page to display your most important service information. Make sure that it reflects the truth that you are a service based organization. Include pictures, videos and testimonials. If you are a “service based” company, then your clients are more likely to feel comfortable and connected with your company.
Make sure that you have Excellent customer service on your website. This means that when a question or problem arises on your website, your website customer service rep should be able to solve the problem within seconds of presenting the problem to him/her. Too many site owners spend too much time waiting for the problem to surface before solving it. Yourself being in the customer’s mindset of whatever problem you are having access to your product or service should solve the problem quickly and effectively.
If you are running an ecommerce site, then adding a blog to your website makes perfect sense. If you are selling products from your website, then adding a blog to your website will keep your customers informed of your current or recent sales. They will keep coming back to check on your sales and you will keep getting new visitors to your website. Blogs are very perceptive. They show what products you have for sale. Many times you will give yourself an advantage over your competition by giving new visitors to your website. Once you have comfortable with them, your competitors will also hopefully give your competitive advantage.
Part of the search engines algorithm is to see how long your visitors are on your website. Visitors that stay longer than predefined amount of time are trained to find what they are looking for. Keeping your visitors on your website for longer hours can training your visitors to stay longer and if that happens, keeping more of them to buy your product or service. That means… A Big Success!
In conclusion, To gain theBiggest Marketingcomplianton Google, employ the following strategies.
- Identify the one keyword or long-tail keyword phrase that describes your product or service in the most creative way possible.
- Use that keyword or phrase repeatedly in your web content and meta tags.
What Is “Google”
In this article I am going to explain exactly what “Google” is, why it is such a big hype and how you can use it to promote your site.
As you probably know a Google search is just a simple text box you type in. When you do a search in Google all the web pages that are relevant to your search are shown in a list form, order them from the most relevant to the least.
The search terms you used will also show up in the top text of the window that displays following the search. This is the text that contain the search term you entered.
Search for: Google
Search for: Google Business
Search for: Google Homepage
All of the above searches would show you the number of times the words in “Google” are used in the resulting web pages. You can note that for the first 3 search results the number of times the words are used already has already been shown above.
I hope the explanation is clear.
What is Google?
So what exactly is Google? Very simply it is a search engine. A search engine is a large database of webpages categorized by the search terms entered and the search keywords. Google acquires its information from an index method it uses to store webpages. This leads us to our first myth.
Google already has a reputation as being a big search engine. Which makes it target to SEO specialists, and huge companies. Which is why many promises are often made. seeking to gain that number 1 position. To break into the top 3 positions. And often when you do so will find yourself in the virtual fight pit of 300 million other webpages.
This is where your reputation and trust are key. You can not ask for everybody, you need to be a little more creative. So you can ask for donations, convince the world wide web that your cause is noble cause. (the charitable nature of Google in particular).
In a while, after Google gives you a good rank this will also become clear to the people you are asking to support your publicity.
Google has its own charity drive. When you mention Google and have it written into your electronic mail, it gives you a present: a folder with your name on it. They mention: “In support of education and science funding, we are mailing you a valuable present, a check for one thousand (1,000) dollars, to be sent to the scientific research organization from which you are involved, pert carketing, development and testing a search engine”
You will probably be surprised by the number of e-mails you will get. And will probably continue to be amazed that some e-mails respond surprisingly well to the charity appeal you have sent to them. There are lots of e-mails that remain in the spam folder of the recipient’s machine.
Very different from your common-sense views
You can not expect the vice- versa also. Some surfers will expect the vice-versa links and some others will not even care for it. Most people will check out the given thoroughly before deciding to give the given link.
I was going to include a list of FAQ’s on the use of links but I fear that it would becats for sure. As there is lots of other valuable information on this subject we provide a “guaranteed only” answer rather than a “spo paper” answer.
There can be no guarantee of the vice-versa links in Google. If you ask 100 SEO’s they will give you a different list of rules and regulations for exchanging the links. The main point is that it takes time and effort to exchange links successfully and you must be patient enough -not to mention you must be persuasive.
There can be no guarantee that any link will have an SEO value at all times. The only way to know if it has any value is to check out the back links it is going to give you and check them out.
Before you ask for a link exchange it is vital that you know the other site is willing to exchange links with you. There are several ways to know this. You need to check and see if they have a “nofollow” tag by visiting the site where they display their links. There are lots of sites that have yet to optimize their linking and these sites are hanging in there until Google gives them a traffic boost.
If you are wanting to get fast links then you need to research and read as many different articles and information sources as possible on the same subject. Set up a site and concentrate on creating high value content. Once you have done this you can start sending out hundreds of request to different websites. You would be surprised at how many people will want to exchange links.
Use article directories to get one-way links by writing original articles that have something to offer to people who are looking for information.